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Web design for tradesmenwebsites that get the phone ringing

Web design for tradesmen who would rather be on the tools than chasing work. We build websites for trades that show what you do, where you do it and how to book you, so the people searching for you can ring you straight from their phone.

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  • Electricians
  • Plumbers
  • Builders
  • Roofers
  • Landscapers
  • Carpenters
  • Decorators
  • Locksmiths
  • Tree surgeons
  • Electricians, plumbers, builders, roofers, landscapers
  • Websites, SEO and marketing
  • Written in plain English
  • Free CIS calculator

Websites for trades, built around how your customers actually find you: on a phone, in a hurry, comparing two or three names.

Studio project: Brightwire Electrical home page on a desktop screen, with the headline, call button and scheme badge

Plenty of tradesman website design gets the basics wrong. The number is hard to find, the page is slow on 4G, and the services list could belong to anyone. We start with the jobs you want more of and the area you cover, then build the site around getting those jobs to call or send a quote request.

How we work

A website for your trade, not a template with your logo on it

Each trade gets searched for differently and sells differently. Pick yours to see what goes into the site.

  • Websites for electricians

    For domestic and commercial sparks who want rewires, consumer unit swaps, EV chargers and EICRs to come in through the website.

    • Service pages for each job type
    • Your scheme membership shown clearly
    • Click-to-call on every page
    Websites for electricians

  • Websites for plumbers

    For plumbers and heating engineers who want boiler, bathroom and emergency work, not tyre-kickers.

    • Emergency call-outs up front
    • Gas Safe details where they apply
    • Areas covered spelled out
    Websites for plumbers

  • Construction company website design

    For builders and construction firms who need to win extensions and refurbs from homeowners or get onto main contractors' lists.

    • Project pages with photos
    • Accreditations and insurance shown
    • Quote forms that ask the right questions
    Construction company website design

  • Roofing website design

    For roofers who want repairs, re-roofs and flat roofs from homeowners who have just spotted a leak.

    • Repair and emergency pages
    • Before-and-after galleries
    • Guarantees explained plainly
    Roofing website design

  • Websites for landscapers

    For landscapers and garden designers whose best sales tool is a photo of a finished garden.

    • Big, fast project galleries
    • Design and build stages explained
    • Seasonal enquiry forms
    Websites for landscapers

  • SEO for tradesmen

    Getting your trade and your town onto the first page of Google and into the map results.

    • Google Business Profile set-up
    • Service and area pages
    • Reviews and local listings
    SEO for tradesmen

  • Marketing for tradesmen

    Social media and paid ads for trades, used where they pay their way and dropped where they don't.

    • Facebook and Instagram for trades
    • Google Ads and Local Services Ads
    • Honest view on what to skip
    Marketing for tradesmen

Recent work

These are in-house designs for fictional businesses, not client sites.

From first call to a site that earns its keep

No jargon and no long meetings. You tell us about the work you do; we do the rest and check in when we need you.

  1. A quick call

    We ask what jobs you want more of, where you work, how you like to be contacted and what you are getting now from directories or word of mouth.

  2. Plan the pages

    One page per main service and the areas you cover, so each one can show up for the searches that matter to your trade.

  3. Design and write

    We write the words in plain English, lay out your photos and build the site to load quickly on a phone. You check it and tell us what to change.

  4. Go live and get found

    We connect your domain, set up your Google Business Profile and make sure Google can find every page. Then you start taking calls.

Web design for tradesmen that works as hard as you do

A website for tradesmen has one job: turn someone with a problem into a phone call or a quote request. That sounds simple, but most trade websites are built the other way round. They look fine on a big screen in an office, then fall apart on a phone in someone's hallway while water drips through the ceiling.

Good tradesman website design starts with the person searching. They want to know three things fast: do you do this job, do you cover my area, and how do I get hold of you. Everything else, from the photos to the wording on your services, is there to make them trust you enough to ring.

Studio project: Ridgeback Roofing home page on a phone, with the call button and a report-a-leak form

What goes into a website for trades

  • Your number where thumbs can reach it. A click-to-call button that stays on screen on a phone, plus a short quote form for people who would rather not ring.
  • A page for each main job. "Boiler installation" and "bathroom fitting" are different searches from different customers. Separate pages give each one a fair shot at ranking and let you talk about the job properly.
  • Areas covered, in plain words. Customers want to know you will come to them. Google wants to know where you work. A clear areas section does both.
  • Proof you are the real deal. Scheme memberships, accreditations and insurance you hold, shown clearly. Photos of your own finished jobs, which win more trust than any stock picture.
  • Speed. Many visitors arrive on mobile data. A light, quick site keeps them there long enough to call.

Websites for tradesmen, and the trades we don't have a page for

We have dedicated pages for the trades that search for this the most: electricians, plumbers, builders and construction firms, roofers and landscapers. We also build trade website design for carpenters and joiners, painters and decorators, locksmiths, removal firms, cleaning companies and tree surgeons. The approach is the same: work out what your customers search for, then give each of those searches a page worth finding.

A website is the start, not the finish

Being found matters as much as looking good. Once the site is live, SEO for tradesmen gets you into the local map results and onto page one for your trade and towns. If you want more work sooner, our marketing for tradesmen page covers paid ads and social media, including when they are not worth your money.

If you are currently paying a directory for leads, read our guide to Checkatrade alternatives before you renew. And if you work under the Construction Industry Scheme, our free CIS calculator works out your deduction and net pay in seconds.

Questions

Do I need a website if I already get work from directories?

Directories can be a useful source of work, but you are renting their customers. Your own website means people who search for your trade in your area can find you and ring you directly, without a per-lead fee or a membership standing between you. Many trades use both while the website builds up. Our guide to Checkatrade alternatives goes through the options.

How much does a website for my trade cost?

It depends on what the site needs to do, so we quote each one on its scope after a short conversation about your trade, your jobs and your area. Quotes are free, written and itemised, so you can see where the money goes. We are not VAT registered, and we take 50% to start and the other 50% when the site goes live.

Which trades do you build websites for?

We have dedicated pages for electricians, plumbers, builders, roofers and landscapers. We also build for carpenters, joiners, decorators, locksmiths, removal firms, cleaners and tree surgeons. If you work with your hands and your customers search on Google, we can help.

Will you write the words for my website?

Yes. You tell us about the jobs you do, the areas you cover and anything that makes you different, and we write it up in plain English. You read it over before anything goes live.

Can you help with Google as well as the website?

Yes. Every site is built so Google can read it properly, and we offer ongoing SEO for tradesmen if you want to push further up the results for your trade and towns.

I'm a subcontractor. Is the CIS calculator free?

Yes. Our CIS calculator works out the deduction and your net pay from the gross amount, materials and your CIS rate. It runs in your browser and gives an estimate, not tax advice.

Explore

Want the phone to ring from your own website?

Tell us your trade and where you work. We will come back with a straight answer on what would help and what it costs.

  • Free, written quote
  • Reply within one working day
  • Meetings on Zoom or Google Meet

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